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EASM Summer School 2010 at the University of Bayreuth, Germany

- Sport Marketing from an International Perspective -

The application period has already ended, however,  late applications will still be accepted. Register now!

See below for more information.

You are a Sport Management student at undergraduate/bachelor level (minimum second year) and interested in the latest findings in Sport Marketing?

Apply now for the EASM Summer School 2010 and benefit in various ways:

• Enrich your Sport Management degree by adding an international experience.

  

• Receive ECTS that can be transferred to your local Sport Management programme.

• Create your own international network and make new friends all over Europe.

Where and when?

The EASM Summer School will take place at the sports institute of the University of Bayreuth, Germany from 21^st – 25^th of May 2010.

It’s all about Sport Marketing?

Yes, you will get an insight on International Sport Marketing issues and the latest findings in the following research areas:

• Value co-creation for sport spectators and athletes

  

• Sport Consumer Behaviour

• Fan Motivation / Fan Loyality

• Sport Media Rights

• Brand Management in Sport

• Sport Marketing through innovative Services

• Sport Tourism

The lectures are organized by Professor Dr. Herbert Woratschek (Vice-President EASM) and his team of the Department of Services Management.

Certification?

A successful participation at the EASM Summer School is calculated in general with 6 ECTS. Depending on the hometown university it can be possible to obtain more Credits by fulfilling extracurricular assignments.

Activities?

Besides the lectures, an excursion will be included in the programme. The headquarters of two of the international leading brands in sports equipment, adidas and Puma, are located close to Bayreuth.

The EASM Summer School is not only about studying and learning. Get-togethers, team sport activities and the compulsory farewell party provide you with great opportunities to connect with students and teachers from all over Europe and to build up an international network of contacts.

Student Fees and services? The EASM Summer School will cost you 495 € (VAT included) Student fees cover: tution fees for the whole study programme accomodation in the Bayreuth Youth Hostel right next to the university food & beverages and extraordinary social activities according to the Bayreuth tradition of international seminars. You only have to cover your travel costs in addition.

Register now by filling out the application form!

For further information und applications:

Florian Dubbel

E-Mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Tel.: +49-921/55-7277

Our annual EASM Conference will take place in Praque from 15^th to 18^th September 2010. For more information click here.